EXCLUSIVE SERVICES
REAL ESTATE MARKETING
Thanks to our experience in all aspects of the real estate cycle, we have a unique advantage over other companies in the sector.
Our marketing department, made up of professionals from different sectors, brings fresh air to real estate marketing, providing a differential factor to the company and creating new opportunities.
ACTIVUM
latest results
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0
M€
Estimated brand advertising value (2023)
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%
Average visit/contact conversion rate
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leads/month/new building promotion
ACTIVUM
premium marketing services
01
DIFFERENTIATING FACTORS
PROMOTION PLANNING AND DESIGN
- Promotion image: Selection of the name and corporate identity.
- Design and elaboration of contents: landing, commercial dossier, quality report, commercial plans, commercial folders, video, signage, creative pieces for on line or off line actions.
02
360° VISION
MEDIA PLANS AND MANAGEMENT
- Campaign strategy, planning and design. Media selection, contracting and campaign follow-up.
- Management and development of the promotion in real estate portals, mainly Idealista. Maintenance and improvement of advertising in the same.
- Strategy in online campaigns. Development and maintenance of campaigns in social networks and Google.
- Coordination with external suppliers. Request of budgets. Cost control.
- Support in campaign planning (launching, reinforcement, etc). Review of proposals and advice on actions to be carried out.
03
marketing premium
REPORTS AND ANALYSIS
- Analysis and follow-up alerts on campaign execution.
- Demand analysis; target audience, archetypes, and variation according to commercial success. Purchase motivations
- Marketing cost control.
- Results reports (demand/visit/sales – ratios).
04
marketing premium
SALES OFFICE
- Supplier selection
- Design of the office according to needs (exterior and interior).
- Start-up coordination
